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At ILT, we respect the individuality
of every client. Whether a sole proprietor, small firm, or large corporation,
we work with you to orchestrate a comprehensive solution for your training
and development needs.
Our approach focuses on 4 aspects:
- client needs
- market intelligence
- proven design principles
- user needs
Client Needs:
Our first step is to meet with the
client to find out what they do, who they are, likes and dislikes, etc.
We then work to identify the needs of the client. This is generally
done through discussions, document review, market analysis, interviews,
questionnaires, surveys, and brainstorming sessions. We work to ensure
a high return on investment for all the projects we complete.
Marketing Intelligence:
Once we have identified the client's
needs, we conduct a comprehensive review of the market and research
what specific concepts, features, or ideas would be most beneficial
for your project.
One method of analysis is termed benchmarking
which involves identifying specific items, procedures, tasks, etc.,
at which others excel, and then incorporating these features into your
project. For example, one corporation might excel at customer satisfaction,
another at handling complaints, another at product tracking, and still
another at product distribution. The "perfect" corporation
would incorporate all of these excellent features to develop the most
effective and beneficial overall company.
Proven Design Principles:
Much research has been done in the
field of design (instructional design, web-site design, and graphic
design). At ILT, we take precautions to ensure that what we design takes
into account all of these principles.
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User Needs:
We take a user-centered approach to
ensure that what we develop meets the needs of your customers. There
are certain principles which we consider such as the amount of control
the user has for navigation, pace of viewing or learning, the amount
of "noise" which may be distracting to the user, ease of use,
and motivational factors.
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